NATURE'S MILLS
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VISION
Committed to better-for-you ingredients, food safety, quality, and sourcing to provide our customers better value, better variety, better convenience and best in class services aimed at exceeding expectations through our unmatched selection and uncompromising quality of gourmet ingredients.
Nature's Mills Ingredients . . . Diverse as Nature.
Delectably Simple.
PURPOSE
Quality and better-for-you ingredients is our purpose. No matter what you’re looking for, we’re committed to bringing you exactly what you need, when you need it. Our customers love working with us because we produce high quality products with an exceptional performance.
About US:
Founded by a simple passion to offer the best in Certified Organic, All Natural, Kosher, Non-GMO, Gluten-Free, and No Fillers or Additives and we offer many Vegan Friendly and better-for-you products that is made with clean and simple ingredients for our customers and operators, in each sector:
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Direct
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Retail
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Foodservice
At the same time, while preserving and respecting the diversity of their uniqueness but staying true to our mission; to demonstrate our commitment we participate and contribute a percentage of our time and sales towards sustainable business practices and organic farming initiatives.
We develop and market better-for-you and specialty gourmet packaged and foodservice ingredients, that have functionally healthy platform with beneficial nutritional benefits. All trends indicate consumers and customers are looking for more options of better-for-you packaged products and ingredients from the retail to the foodservice channels; along with products that are great tasting, simple preparation and offer healthier nutritional benefits, when comes to meals and snack options for their family and customers.
In addition, NMs offer several small-batched and handcrafted brands with reduced calorie, Non-GMO, gluten-free, dairy-free, egg-free, no additives, no artificial ingredients, with no-additives or preservatives; just Nature’s natural based ingredients in concert with our brand initiatives with the partnership and processes of organic farming coupled with sustainable business practices.
NMs will continue to produce and build upon nature’s natural based ingredients to deliver denser, functional and beneficial packaged products and natural and better-for-you ingredients to be served - at-home and away-from-home, when comes to meal options and commercial preparations options to our customers and to our consumers, while on the path towards a better wellness within our markets | communities.
CATEGORY GROWTH
The functional and wellness category has been one of the fastest growing category and consumer trends in both commercial ingredients and packaged foods space for the past several years. In the ingredients and functional foods, beverages space both category segments have shown the highest rate of growth when it comes to the “healthful" sector leading that charge in the natural and organic category; NM’s product portfolio offerings truly appeal to customers and consumers existing in both of those respective FMCGs category and subsets.
OUR PLAN
Because of NM's strategic partnerships, our brands don't face the typical barriers to entry that other new brands contend with. We strategically align ourselves with specialty foods and beverages contract manufacturers, distributors and broker partners to accelerate the pathway by appreciably reducing the costs involved with new product development and manufacturing.
As a result, NM is substantially and uniquely positioned to introduce new brands into the market in a faster and more cost effective way than our liked-competitors.
By leveraging this competitive advantage separates NM's brands and while staying within our wheelhouse (e.g., short and long term strategic plans).
We bring forth the capability to produce and market functionally enhanced better-for-you brand products and sustainable ingredients to market in order to drive customer and category growth; simply put, NM’s specialty and gourmet brands address category trend opportunities within the retail and foodservice space; such as our, naturally plant-based pasta, 100% pure rice bran oil (unfiltered), certified organic quick bread & specialty mixes, and our on trend foodservice seasoning, spices and other extension of better-for-you shelf-stable packaged goods and specialty ingredients; which are
on trend to the overall direction of the geo-consumer market, wellness, clean labels or an asset's price, within the BFY specialty segment categories, as we focus and capture business opportunity from Acre-to-plate.
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The KEELEN COMPANY | NATURE'S MILLS
P.O. Box 1137 Atlanta, Georgia 30288
Email: Info@naturesmills.com | Sales: (470) 900-4345
Copyright © 2010 The KEELEN COMPANY | NATURE’S MILLS - All Rights Reserved